User Provided Information
Registration with us is mandatory in order to place orders and fully use the Services. During the registration process (whether on our website or through the mobile application), we collect personal information such as your name, email address or social media user name. Once you register, you have opted in to receive electronic communications from us.
We also collect personal information when you choose to use certain other aspects of the Services, such as making purchases. When you choose to use these additional features, we may require you to provide additional personal information such as your phone number, billing and shipping addresses and credit card information, and we may request additional personal information such as your shopping preferences and demographics.
If you choose to invite an individual to join Souk, you will need to provide personal information about that individual, such as his/her name, email address or social media user name or provide us access to that information in your address book on a social networking site. We store this information to send and follow up on invitations to join Souk, provide information about the Services, confirm qualifying orders and other activities attributable to your account and track the results of the invitation referrals. You agree to invite only individuals who consent to be contacted for these purposes and you will not invite anyone who does not know you or who is unlikely to recognize you as a known contact.
We may collect other information that you submit to us or that you have consented to permit us to collect or third parties to share with us from time to time.
We do not currently collect financial information, as that information is collected and stored by a Payment Processor. However, we may from time to time request and receive some of your financial information from our Payment Processor for the purposes of completing transactions you have initiated through the Services, enrolling you in discount, rebate, and other programs in which you elect to participate, protecting against or identify possible fraudulent transactions, and otherwise as needed to manage our business.
Automatically Collected Information
In addition, we automatically gather certain information about your use of the Services, such as the GPS data (i.e., geo-location data) and device information for the handheld mobile device on which the mobile application is installed. We may also collect other information that you have consented to permit your mobile phone or application to share with us from time to time.
We may also gather information about how you interact with the Services, such as how frequently certain areas of our mobile application are visited, what products are viewed and selected, order history, shipping preferences, and other site navigation data and patterns. This information helps us to understand your interests and which aspects of our Services you find interesting.
Involvement of Others in Data Collection
We may work with third parties to collect and analyze the information as described above and for other purposes described below.
How We Use Your Information
We use this information in several ways:
- to give you a more enjoyable, convenient shopping experience, learn about your habits, personalize your user experience, and help us identify and/or provide information, products or services that may be of interest to you;
- to support and enhance your use of the Services and their features, including without limitation: fulfilling your order; providing customer service; tracking invitations you send; and otherwise supporting your use of the Services and its features;
- to conduct market research, improve the Services and help us identify others who may be interested in the Services;
- and in other ways for which we provide specific notice at the time of collection.
How We Share Your Information
We may permit certain trusted third parties to access your information in connection with their performance of services to maintain and operate our mobile application and certain features on the Services. For example, we may use third parties to host the mobile application; operate various features of the Services; send emails; analyze data; provide search results and links and assist in fulfilling your orders.
Also, we may share personally identifiable or other information with our parent, subsidiaries, divisions, and affiliates and across our various websites, apps and social media pages. Souk is a division of SoukAppeal Ltd.
We may transfer personally identifiable information as an asset in connection with a proposed or actual merger or sale (including any transfers made as part of an insolvency or bankruptcy proceeding) involving all or part of our business or as part of a corporate reorganization, stock sale or other change in control.
We reserve the right to disclose information in order to comply with a subpoena, court order, administrative or governmental order, or any other requirement of law, or when we, in our sole discretion, believe it is necessary in order to protect our rights or the rights of others, to prevent harm to persons or property, to fight fraud and credit risk reduction.
We use non-personally identifiable information in the aggregate, so that we can improve our Services and for business and administrative purposes. We may also use or share with third parties for any purpose aggregated data that contains no personally identifiable information.
Choice and Opt-Out
We offer you certain choices about the collection, use and sharing of your information:
Marketing Communications – We will only contact you when necessary for the use of the Services, or to communicate Souk-related information. You may choose not to receive any Souk-related email communications from us by contacting us at firstname.lastname@example.org.
Location Data - When you use our mobile application, you can choose not to share your location data by adjusting the applicable settings on your mobile device (the manufacturer or your service provider should be able to provide assistance).
Data Analytics - If you do not wish to have technology used to gather information about how you interact with the Services while you use our mobile application, then you should not access the Services through our mobile application.
Accessing and Updating Your Personal Information and Preferences
If you are a registered user, you may access and update your registration information and your preferences to receive email or other communications from us by sending an email to email@example.com. Please note that your friends and contacts may still choose to send email invitations to you. We will take commercially reasonable steps to implement your opt-out requests promptly, but you may still receive communications from us for up to ten business days as we process your request.
While we make efforts to accommodate requests to restrict our use of your information, we reserve the right to delete all or any portion of customer information if we are not able to reasonably accommodate a requested restriction.
How We Protect Your Information
We are committed to protecting the information we receive from you. We follow reasonable technical and management practices to help protect the confidentiality, security and integrity of data stored on our system. While no computer system is completely secure, we believe the measures we have implemented reduce the likelihood of security problems to a level appropriate to the type of data involved.
Children's Privacy and Parental Controls
We do not solicit any personal information from children. If you are not 18 or older, you are not authorized to use the Services.
Your California Privacy Rights
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information to third parties for their direct marketing purposes. To make such a request, please send an email to firstname.lastname@example.org.
How Can I Delete My Account?
Should you ever decide to delete your Account, you may do so by emailing email@example.com. If you terminate your Account, any association between your Account and information we store will no longer be accessible through your Account. However, given the nature of sharing on the Services, any public activity on your Account prior to deletion will remain stored on our servers and will remain accessible to the public.